Competition Between Apple And Google Is More Brutal Than Ever | TechTree.com

Competition Between Apple And Google Is More Brutal Than Ever

Steve Jobs during a meeting with Eric Schmidt indicated that he throught Google were infringing Apple's IP rights

 

For all their differences, there are a few who are ready to list the similarities between iOS and Android. It looks like Google spent some sleepless nights fearing that Apple might slap a case against them for infringing Intellectual Property and they knew even before the patent war started.

This was revealed by Google’s Executive Chairman Eric Schmidt in his latest book ‘How Google Works.’ This was after a meeting with his friend, Steve Jobs, while working for Google in 201.

“The two had sat outside at the California-cuisine-oriented cafe, discussing Google's growing mobile operating system, Android. Steve was convinced that the open-source operating system was built on intellectual property created by Apple. Eric responded that we hadn't used Apple's IP and had in fact built Android on our own. But his argument was to no avail. "They are going to fight us," he thought.

Schmidt and Jobs shared a healthy relations, that was built a long time before Apple and Google were even close to what it is today. But if anyone thought that the biggest war between the two has already been fought, you are wrong.

“In fact I would say that this brutal competition between Apple and Google over Android and iOS has enormous benefits for consumers worldwide. If you look at the innovation on the Apple side and on the Google side, that competition which I think is the defining fight of the computer industry, it benefits global at the billions of people level,” he said during an interview with Bloomberg.

The book also covers the differences between Apple's closed system compared to Google's open system, and why both methods work.

“Apple's control model works not just because of Steve Jobs's excellence, but also because of how he organized the company. At Apple — just like Google — the leaders are product people with technical backgrounds. When you build a team of great, smart creatives, and put the world’s uber-smart creative in charge, then you have a good chance of being right most of the time. And when you are right most of the time, then a highly controlled model can yield tremendous innovation,” it says.


TAGS: Apple, Google, Patent Wars

 
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