11:41 07th May, 2014
So Fitness-Tracker Moves Will Share Data With Facebook After All
Facebook may not use data from Moves, but there's nothing stopping it from forwarding the info to advertisers?
Social networking giant Facebook recently entered the fitness tracking bandwagon by snatching up the developer that gave us the app Moves. At the time of purchase the two companies promised they wouldn't share user data, an issue which privacy-minded users had raised flags for.
According to Engadget, Moves claims the data sharing is to "help provide, understand, and improve" their service. With the companies unwilling to give out any more information, the update sounds like a complete reversal of what was promised when the deal was made public.
A Facebook spokesperson supposedly reiterated to the Wall Street Journal that there wouldn't be any data mingling between the two companies, but added that Moves will share info with the parent company. Dwelling deeper, Facebook may indeed not be utilising data gathered by Moves, but that doesn't stop it from passing on the info to advertisers.
This could allow advertisers to target specific users of Moves who in turn crosscheck data from a persons Facebook account to better target advertisements. As Engadget humorously puts it: if you suddenly start getting ads trying to sell you running shoes on your Facebook feed, you know what's up.
- Unbox Robotics, an early stage startup from the maiden cohort of Entrepreneur First, receives initial round of funding
- boAt audio ranked No.1 in India in the earwear category
- Kodak HD LED TV launches India’s most affordable Dolby vision Android certified 4K TVs
- Global debut of Redmi Note 9 Pro Max and Redmi Note 9 Pro in India
- POCO announces ‘Head for Red’ sale for Phoenix Red POCO X2
- Xiaomi India launches new Mi Dual Driver In-Ear Earphones
- Xiaomi to bring NavIC technology from ISRO to several smartphones in 2020
- Bobble celebrates 'Namaste Trump" with new GIFs, and Stickers
- Fujifilm unveils the new X100V camera with high performance and advanced functions along with two new XC 35mm F2 and GF 45-100mm F4 lens
- boAt audio launches new range of earphones & speakers at the recently concluded Lakmé Fashion Week