Mafe Mobile Launches Affordable 4G Smartphone For Rs 3,999

The smartphone comes with basic set of technical features, suitable for first timers.


Mafe Mobile has today announced the launch of its new 4G smartphone dubbed as ‘Air’ at an affordable price tag of Rs 3,999, while featuring basic technical specifications, best suitable for first time smartphone users.

The device features a 4 inch FWVGA display screen while being powered by a 1.3 GHz quad-core Spreadtrum processor, 2 GB RAM, and 16 GB internal storage. It runs on Android 7.0 Nougat OS out of the box and comes with a 2,000 mAh battery as well, which the company touts to give a backup of around 10 hours of talk time and 22 hours of standby time.

The Mafe ‘Air’ is light weight as it just weighs 120 grams and sports a slim design at just 10.7 mm thickness. The device also supports GPS, Bluetooth, WiFi, WiFi Hotspot, and FM Radio. It is available for purchase in two vibrant colors — champagne gold and coffee.

Commenting on the launch, Jaikishan Agarwal,  Director- Operations, Saawariya Impex Pvt Ltd, said, “Our customer centric philosophy and commitment to quality has helped us sell over 2.5 mn devices till date and is testimony to our in depth understanding of  consumers particularly in smaller cities and towns. The all new Mafe AIR is designed for the first time smartphone user who has aspirations but is also looking for a value for money product. ”

He also added, “Our new offering blends design, durability, performance and affordability into one device setting new benchmarks in the industry. Additionally, our 650 service centres across the country deliver all necessary support and peace of mind. We are positive that the AIR will receive a great response from our esteemed customers.”

TAGS: Mafe Mobile, Budget 4G Smartphone