17th May 2016
Google did something a little sneaky yesterday: They’ve added Shopping links to Image Search. When US users of Google (and probably users in some other countries) now look for “laptop” on Images, they’ll see a neat Shopping tab right next to “Images.” Google says this is about facilitating on-the-spot purchases — but as Jon Fingas of Engadget says, “there's no denying that this is partly about snubbing Amazon.” In our opinion, that seems a rather large part of the reason.
We don’t think that’s evil, though. After all, it does make life a little easier for high-volume online shoppers, right?
But there are slightly evil things they’re doing, including the following: About a week ago, Nate Hoffelder of The Digital Reader reported that Google had penalised sites for violating an AdSense rule: “Please don't place content ads on interstitial pages, game interfaces, or sites with streaming videos.” [Interstitials are the pages that load before the content, and have a “close” button or a cross that you usually can’t find.]
And now, Google has gone ahead and launched an interstitial ad unit for mobile sites. Hoffelder observes: “Google has ignored its own instructions, proving once and for all that even in a company which used to have the motto ‘Don't be evil’, money is still ultimately the boss.”
Google Places the Shopping Button Next to Images
...And it does seems to be about Amazon.
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