Shaadi.com on Your TV!
Techtree News Staff, Jul 23, 2008 1930 hrs IST
DishTV and Shaadi.com have joined hands to make the profiles of thousands of brides and grooms available on TV.
Gone are the days when worried parents depended on relatives, friends, or even neighbors to help find the perfect match for their sons and daughters. Over the years, the source of matrimonial services has shuffled between newspapers, agencies, Internet portals, and even television (remember that show Madhuri Dixit hosted?).
Now, in an interesting alliance, DishTV, a direct-to-home (DTH) digital entertainment service provider, and Shaadi.com, a matrimonial service portal, will introduce a new interactive service called "Shaadi Active" through DishTV's platform.
The collaboration intends to make Shaadi.com's content - profiles of thousands of prospective brides and grooms - available on television.
Through Shaadi Active, DishTV subscribers looking for a match will be able to define the parameters of selection and search by the criteria of age, community, caste, profession, etc. Based on these criteria, Shaadi.com profiles will be displayed on the TV screen and the subscriber will then be able to choose the profile of his choice and establish contact.
The profiles displayed through this service will be refreshed on a daily basis.
According to DishTV, with this partnership, the company is venturing into providing "life services". Perhaps we should soon expect other services like real estate, jobs, cars, and rentals to be made available through the television too!
USER COMMENTS
by JAMAL SHAH, PESHAWAR, on Aug 13, 2008 12:07 AM, Report abuse Reply
It is simply waste idea. Seems BM and Shaadi.com gone crazy since heard about USA based ShaadiKaroge.com services will be available thru 11000 Common Service Centres in India.
by Suchi, London, on Jul 25, 2008 03:14 PM, Report abuse Reply
i want to marry wd groom of north
by deepak singh, assam, on Jul 24, 2008 11:00 PM, Report abuse Reply
Hi i am the cool guy working in MNC.i am looking out for good attude girl
by M.Mohan Reddy, Bangalore, on Jul 24, 2008 11:01 AM, Report abuse Reply
I Am M.Mohan reddy Workin in MNC looking out for perfect match.
by M.Mohan Reddy, Bangalore, on Jul 24, 2008 10:59 AM, Report abuse Reply
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i want that type of life patnar who respect me and my whole family
by JAMAL SHAH, PESHAWAR, on Aug 13, 2008 12:18 AM, Report abuse Reply