Now Access MySpace on the iPhone

Now Access MySpace on the iPhone

Techtree News Staff, Jul 11, 2008 1518 hrs IST

"The global MySpace community will love MySpace Mobile on iPhone," said Chris DeWolfe, chief executive officer and co-founder.

MySpace has announced a highly-integrated new MySpace Mobile experience customized and available via the Apple Apps Store launching today along with the iPhone 3G.

This free MySpace mobile application for the iPhone promises to empower users seamlessly traverse their MySpace global network on-the-go. A key feature is instant photo uploading from the iPhone to a MySpace profile. MySpace claims the new mobile application is a deeply optimized, engaging experience designed for the portable screen of the iPhone.

At the launch, Chris DeWolfe, chief executive officer and co-founder of MySpace Mobile on iPhone, said, "The global MySpace community will love MySpace Mobile on iPhone. With rich features such as seamless photo uploading from iPhone to your MySpace profile, the MySpace Mobile application is gorgeous, and as intuitive as possible -- empowering the community with complete control over their global MySpace network right from the palm of their hand."

For MySpace, mobile is a significant element of its global business strategy, providing a new channel for users to connect with each other and for advertisers to target a highly-engaged audience. With MySpace Mobile on iPhone, MySpace aims to cater to users demanding an on-the-go MySpace experience.

John Faith, general manager and vice president (Mobile) of MySpace, said, "The iPhone is a natural fit for a MySpace application. There is hipness to this device that resonates with our core audience. Through our design, we encapsulated the core aspects of social networking and created a natural feel for an iPhone user."

MySpace claims the new application is fully optimized for delivery of content and data to each user while preserving aspects of the iPhone that users love. MySpace Mobile on iPhone brings a customized iPhone User Interface (UI) by integrating MySpace's core social networking components with iPhone's capabilities. MySpace Mobile on iPhone harnesses the power of the touch-screen by using the same touch functionality as native iPhone applications, MySpace claims. The application is marked by ease-of-navigation and quick access speeds, making it the best way to experience MySpace on the iPhone. Other features include the ability to stay connected with friends through a full messaging interface; easy navigation using standard iPhone touch support, real-time friend, status, and mood updates, camera integration and optimized photo management, and 360-degrees feedback mechanism to contribute to future iterations of the product.

Starting today, customers can download the free MySpace mobile application from Apple's Apps Store on their iPhone and iPod touch or at www.itunes.com/appstore/. The application will be immediately available worldwide in English, and will be available in a total of 12 languages by the end of July 2008.



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