In a technological break-through, Microsoft is reportedly today introducing a first-of-its-kind coffee-table shaped surface computer, called 'Microsoft Surface' at a technology conference in California.

The company says that 'Microsoft Surface' turns an ordinary tabletop into a vibrant, dynamic surface that provides effortless interaction with all forms of digital content, through natural gestures, touch, and physical objects.

'Microsoft Surface' has an intuitive user interface that works without a traditional mouse or keyboard, allowing people to interact with content and information on their own, or collaboratively with their friends and families, just like in the real world. It also has a 30-inch display in a table-like form factor that small groups can use at the same time.

In a statement, Steve Ballmer, Chief Executive Officer, Microsoft, said, "With 'Surface' we are creating more intuitive ways for people to interact with technology. We see this as a multibillion-dollar category, and we envision a time when surface computing technologies will be pervasive, from tabletops and counters to the hallway mirror. Surface is the first step in realizing that vision."

"Consumers now have an entirely new way to get the information they need, turning their everyday tasks into enjoyable and engaging experiences. There are hundreds of thousands of restaurants, hotels, and retail locations that are looking to give their customers unique and memorable experiences that 'Surface' will provide," added Pete Thompson, General Manager of Microsoft Surface Computing.

'Microsoft Surface' has the ability to recognize physical objects that have identification tags similar to bar codes. This means that when a customer simply sets a wine glass on the surface of a table, a restaurant could provide them with information about the wine they are ordering, pictures of the vineyard it came from, and suggested food pairings tailored to that evening's menu.

In addition, its horizontal form factor makes it easy for several people to gather around surface computers together, providing a collaborative, face-to-face computing experience. It also has object recognition feature, wherein users can place physical objects on the surface to trigger different types of digital responses, including the transfer of digital content.

According to Microsoft, it will manufacture the machine itself, and sell it initially to corporate customers, deploying the first units in November this year in Sheraton Hotels, Harrah's casinos, T-Mobile stores, and restaurants in the US.

The company will sell the 'Microsoft Surface' for each $5,000 (Rs 2,03,162 approx) to $10,000 (Rs 4,06,305 approx), but says it will bring prices down to consumer levels in three to five years, and introduce various shapes and forms too.